Each Friday morning, I make a Krispy Kreme run. It started a
few years ago as a reward incentive for my child as a way of saying “good job
with your school work and chores and attitude.” Along the way, it became a
reward for me as I would get a good cup of doughnut shop coffee to start the
last day of my work week. It’s become a day both of us eagerly anticipate.
I know, however, that it will not go smoothly. I’ve set my
expectations for the level of service I will receive at this particular Krispy
Kreme very low and still they manage to surprise and infuriate me on a regular
basis. There are two other Krispy Kreme locations, both further away from
home and school, and although we’ve tried going to them instead of this one
particular location, we wind up back here because it’s convenient. We’ve tried
Dunkin’ Donuts, as well, but they, too, are off our path quite a bit, so we’re
stuck.
The coffee and the doughnut are consistently good and, at
times, great. The food gets a grade of an A-. The service, however, gets a dismal D+.
They are not friendly, efficient, or accurate. Of these three desirable qualities
in a drive-thru restaurant experience, two or more qualities are appreciated
but one should be required. They are consistently slow, listless, and more
often than not, my order is incomplete or just plain wrong. And this is after I
have sat in the drive-thru for much longer than one should.
Here’s an example from this morning. I will preface the
following exchange with the fact that sometimes they go ahead and make your
coffee (adding cream and sweetener to it before handing it to you) and
sometimes they hand you the cup of coffee along with a bag with a stirrer and
the accoutrements. That’s always a fun, little surprise waiting for you as to
whether you can go ahead and enjoy your coffee or whether you have to make it
on your knee at the next red light. And, no, your wait time is not indicative
of your outcome.
KK: May I take your order please?
Me: Good morning. One chocolate iced glazed and a large coffee with four cream and four Splenda, please.
KK: Umm…we do not have the large coffee. The large cups. Will a medium be OK?
Me: I guess it will have to be. Yes.
KK: OK, m’am, I have one medium coffee. Would you like anything else?
Me: And the chocolate iced glazed, right?
KK: A chocolate iced glazed. Anything else?
Me: [I’m thinking lots of things—pluck, moxie, motivation, annunciation, joy…] Uh, no.
Five minutes passes in the line. There are just two cars
ahead of me so this is inexplicable and hard to understand. When I finally get
up to the window, I have my payment ready and watch as the workers move about
in three-quarter time, devoid of focus and pride. I have complained countless
times to Krispy Kreme’s corporate office that this particular location is
lacking, well, a lot of things, but that a good, strong manager would go a long
way. It’s obvious this morning that they have not utilized my free advice.
The
worker opens the window to take my payment and hands me the doughnut. I’m
paying with plastic. It should be zip-zip. But 90 seconds go by before she
completes the transaction and hands me my card back. By this time, the doughnut
has been consumed in the backseat. She then hands me my medium coffee and
states that she will get my “sugar.”
“Splenda,” I correct, “three cream, three
Splenda,” I say adjusting the amount of cream and sweetener for my smaller
beverage and breaking it to my knee that it’s about to walk a dangerous line at
the next red light.
Coffee accountrements What I requested: 3 creams, 3 splendas |
I see the worker grab a doughnut bag and place a wooden
stirrer and a handful of cream cups in it. It looked like more than the three I
requested but, at this point, I’m just trying to get to work in time for lunch.
Then I see her go down the line of sweeteners and randomly pluck a few from
each bin and deposit them into the bag. She hands it to me. I see that I don’t
have the requested number of Splenda and I have to wait for her to come back to
the window so I can request one more packet. Seriously?
So, that was my doughnut adventure this morning. You know
Albert Einstein defined insanity as “doing the same thing over and over again
and expecting different results.” Well, Al, the difference is I do the same
thing over and over but I know the results I will likely reap. Trick’s on you,
playa.
Words of the day and characteristics for which to strive:
Pluck: courage or
resolution in the face of difficulties.
Moxie: verve, pep,
skill, know-how.
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